Cloud Retail LTD Standard Terms of Business
INTRODUCTION
1.1 Cloud Retail Ltd ("Cloud Retail", "Native Commerce", "We", "Us", or "Our") is a company incorporated and registered in England and Wales (Company No. [insert number]) whose registered office is at [insert address].
Cloud Retail Ltd trades as “Native Commerce”, the brand name used to represent the company’s products, platform, and services globally. References in this Agreement to “Native Commerce” or “Cloud Retail” shall be deemed to refer to the same legal entity, Cloud Retail Ltd.)
Cloud Retail is a global software company dedicated to empowering businesses across diverse industries with innovative eCommerce solutions. Founded as Jiffy Grocery in 2020 and rebranded as Cloud Retail in 2023, and subsequently as Native Commerce in 2025, the company initially began as a grocery delivery service before evolving into a comprehensive provider of eCommerce software.
Our expertise lies in developing tailored SaaS and on-premise solutions that streamline operations, enhance customer engagement, and drive profitability. From automated order management and real-time analytics to supply chain optimisation and customer-centric applications, Cloud Retail equips businesses with the tools needed to thrive in today's competitive digital marketplace.
1.2
These standard terms ("Standard Terms") govern the relationship between Cloud Retail Ltd (trading as Native Commerce) and you. Additional terms may apply to specific services provided by Cloud Retail in a particular project ("Particular Project"), as defined below. In these Standard Terms, "We" or "Us" refers to Cloud Retail Ltd (trading as Native Commerce) providing services for any specific matter, and "You" refers to the person or entity receiving our services.
12. MARKETING AND PUBLICITY CONSENT
12.1 By signing this Agreement, You consent to Cloud Retail Ltd (trading as Native Commerce) using Your name, brand, logo, and any publicly available information about You for marketing and promotional purposes. This may include, but is not limited to, use on Native Commerce’s website, social media platforms, brochures, case studies, and other marketing materials.
(⚖️ Suggested addition: Where such use references “Native Commerce”, You acknowledge that this represents the brand name of Cloud Retail Ltd and does not create any additional legal entity or obligation beyond those set out in this Agreement.)
19. ENTIRE AGREEMENT
19.1 The agreement entered into by the parties constitutes the entire agreement between them and supersedes all previous drafts, agreements, arrangements, and understandings, whether written or oral, relating to its subject matter.
(⚖️ Suggested addition: For clarity, references to “Native Commerce” throughout any correspondence, marketing, or documentation are trading names only, and all contractual relationships remain solely with Cloud Retail Ltd.)
28. GOVERNING LAW & JURISDICTION
28.1 The Agreement between the parties and any dispute or claim arising out of or in connection with it or its subject matter shall be governed by and construed in accordance with the laws of England and Wales.
28.2 The parties irrevocably agree that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim that arises out of or in connection with this Agreement or its subject matter.
28.3 Any dispute arising out of or in connection with the Agreement, including any question regarding its existence, validity, or termination, may be referred to and finally resolved by arbitration under the Rules of the LCIA (London Court of International Arbitration), which Rules are deemed to be incorporated by reference into this clause.